Over two thirds (69%) of young people carry around £500-£2,000 worth of technology in their bags every day, a figure which is set to increase this month with the launch of the eagerly anticipated iPad Air and iPad mini 2 models which are set to retail at £399 and £319 respectively.
The boom of iPad and tablet usage in the UK presents its fair share of problems with 43% those surveyed reporting they are constantly worried they will damage or smash them while travelling. It seems these concerns aren’t unfounded as a tenth of consumers reported accidental damage of their iPad 2 within the first year.
These high value products aren’t light either. Seventy five per cent of young people admit to regularly carrying bags that weigh up to 4kg – that’s the equivalent of a BMX bike!
Case Logic’s new range of iPad and tablet cases provide stylish and durable protection in a variety of colours including this season’s hottest pink hue!
Delphine Terrasson, Marketing Manager Case Logic, said: “We are dedicated to making stylish products that provide great protection for users’ technology. With the ever increasing popularity of handheld digital devices from laptops and tablets to mobile phones and iPods, thousands of young people now carry up to £2,000 worth of goods daily so it’s more important than ever to protect them from damage and unnecessary repair costs.”
Kaynak : 